Brand creation
This is where brands are (re)built. Understanding and defining who you are, what you stand for, and what makes you special. It is about setting the rules that guarantee authenticity throughout every aspect of your brand. Through branding, a company connects with its audience.
Human connection
Building a brand is not just about establishing a visual identity. It’s about knowing who you are and what drives you. It’s about knowing who your audience is and what drives them. It’s about human interaction and communication. You don’t connect with people through your logo. You connect with them through shared values.
At Rabble Rabble, we believe that trust and brand loyalty is established by putting human interaction first.
Whether its a visual identity, a brand strategy, or a company website, we design every experience from a people’s perspective.
Process
Strong branding is about differentiation. Therefore no two brands are ever alike. We approach each project as a unique way of working that unites disciplines from the beginning in a proven process.
Understand
We collaborate with our client’s team to understand a brand, set its goals, and create the roadmap to reach those goals.
Define
Together with our client’s team, we set the rules to follow the brand’s most important values. We position the brand and develop its identity.
Create
We translate the brand’s identity into a visual identity and develop its language and design system.
Build
We build brand communication platforms and help implement the new language and design systems into the companies structure. Image and text are combined and stated in the guidelines of the brand.
Evolve
Consistency and adaptation are crucial in building great brands. We believe in the process of constant iteration and evolving of a brand. What needs to be changed, or what new chances can we explore?
